Topic
Google and AI
How people find you on Google and in AI assistants.
Google and AI
Checklist: 10 points to review on your home page today
Ten checks you can run yourself, with no paid tools, to see whether your home page says the basics about your business.
October 26, 2026 · 6 min read
Google and AI
How to check whether ChatGPT and Google mention your business
A twenty-minute method to check whether ChatGPT, Google and Perplexity mention you, and what to fix if they don’t. No promises.
October 26, 2026 · 6 min read
Google and AI
What we found reviewing 330 local-business websites
We reviewed the home pages of 330 business websites in Guadalajara, Querétaro and Monterrey. Here is what we saw and what we can’t claim.
October 26, 2026 · 6 min read
Google and AI
The hidden profile of your website: what it is and why it matters
Structured data is a profile of your business written for machines. What it says, what it doesn’t guarantee and how to check whether yours exists.
October 26, 2026 · 6 min read
Google and AI
GEO vs SEO: what changes for a local business
For a local business, GEO and SEO are mostly the same work: Google says optimizing for its AI is still SEO. What really changes, and what doesn’t.
October 26, 2026 · 6 min read
Google and AI
llms.txt: What It Is and Whether It Helps Your Website
llms.txt is a file that proposes summarizing your site for AI models. Google says it doesn't use it. What it is, what we know and what to do instead.
October 26, 2026 · 7 min read